Kim Gengler
Kim has always loved telling stories, whether they be true, fictional or even visual. Exhibit A: At age 7, Kim began writing and illustrating her own short stories, then at age 10 pretended to be an international journalist. Exhibit B: While attending the University of Minnesota for journalism and English, Kim was the editor-in-chief of the literary journal, Liminal. Exhibit C: Kim has devoted her professional career to developing and telling company stories for her consumer and enterprise technology clients. With her passion for technology, social media strategy, and media strategy/relations, Kim has secured the results that matter most to clients. In her spare time, you can find Kim taking photos, practicing yoga or running, and following the arts/music scene in San Francisco.
Posted by Kim Gengler on July 06, 2011 | 3 Comments
Posted in: Media & PR
As digital communication professionals it’s time we rethink product launches and counsel our clients to go beyond just talking about features and functionality. Read full post »
Permalink | 3 Comments | 0 TrackBacks
Posted by Kim Gengler on February 11, 2011 | 1 Comments
Posted in: Media & PR
, Personal Perspectives
, Technology Trends
, Video & Motion
Two trends in the magazine publishing industry from Horn Group on Vimeo. If you'd like more information on these trends, I suggest checking out this recent article from Advertising Age. It's also worth noting The Daily's launch this month and how iPad only newspapers and magazines will affect the publishing industry. Read full post »
Permalink | 1 Comments | 0 TrackBacks
Posted by Kim Gengler on January 27, 2011 | 0 Comments
Posted in: Current Affairs
, Media & PR
, Personal Perspectives
, Technology Trends
The buzz has been building and PR people have been wondering…when will News Corp.’s iPad-only newspaper, The Daily launch? The answer arrived today. Read full post »
Permalink | 0 Comments | 0 TrackBacks
Posted by Kim Gengler on December 13, 2010 | 0 Comments
Posted in: Current Affairs
, Media & PR
, Personal Perspectives
, Social Media
PR pros should recommend their clients add “like” buttons next to coverage their company hosts in the online newsroom. Read full post »
Permalink | 0 Comments | 0 TrackBacks
Posted by Kim Gengler on October 29, 2010 | 0 Comments
Posted in: Media & PR
, Personal Perspectives
, Social Media
, Technology Trends
When should you post Facebook content for a client? A recent study by Vitrue, as reported by Mashable, answers this question. Read full post »
Permalink | 0 Comments | 0 TrackBacks
