Horn Group

Digital Communications for Technology Companies

About Anthony Loredo

Anthony has been with Horn Group since 2005. He specializes in technology and new media sectors like search engine technology, digital media, online advertising, enterprise applications, software development and wireless & telecommunications. He regularly secured national feature placements for clients in media such as Advertising Age, Associated Press and Wall Street Journal. Anthony was a former nationally-ranked U.S. fencer and now aims his sword in PR.

Craigslist founder: Trust is the new black

Posted by Anthony Loredo on June 03, 2009 | 0 Comments

Posted in:   Media & PR

At a time of media fragmentation, one theme resonated at the standing room only IWantMedia “Future of Media” panel this week -- there is a premium on trust, and it looks like real journalism is here to stay. The panel included some of the heavy hitters in both “old” media and...  Read full post »

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PR Career Starter Kit

Posted by Anthony Loredo on February 17, 2009 | 0 Comments

Posted in:   Media & PR

It’s a tough economy and even the PR industry can be affected by layoffs. If you have started your career recently, you will want to strengthen your standing and show your value to your company. Here are a few tips I can offer based on observations from ten years, three agencies,...  Read full post »

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The Not So Long Tail

Posted by Anthony Loredo on October 07, 2006 | 0 Comments

Posted in:   Social Media

I attended a talk session with Chris Anderson at the New York Public Library last week where he expounded on his book "The Long Tail." If you haven’t heard already, the book has been considered a must-read this year because it raises the prominence of commercial goods and products that are...  Read full post »

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