VideoSchmoozing with Horn Group
This past Tuesday, Horn Group sponsored and managed PR for the second Broadband Video Leadership Evening of the year. The event, organized by VideoNuze editor and television industry expert Will Richmond, took place at the Hudson Theatre in Times Square. Our client, Kyte, sponsored the event with free drink tickets to... Read full post »
Toughing it Out: Tips for Any Manager and CEO
Following is copy from an article that http://www.prweekus.com/ published earlier today. No doubt the first six months of 2009 were some of the toughest times that many of us have ever faced. Layoffs, salary cuts, lost revenue, delinquent clients, cash flow issues, cancelled projects...the list goes on. And if managing your... Read full post »
Happy 18th Birthday Horn Group!
Today is a special day for all of us. I can’t tell you how proud I am of what we have accomplished. We are truly an agency of entrepreneurs. We have out-maneuvered and outlived many a competitor. We have one of the best reputations in the business. We have the best... Read full post »
What Do You Get Out of Attending Conferences or Webinars?
A fellow PR pro asked me the other day, "have you ever really learned anything out of any of those social media or "how to pitch" conferences/panels you’ve attended? The implication was that many of these events just re-hash all the same old stuff. "Email me, never call," says the reporter.... Read full post »
Which Agencies "Get" Social Media? According to ZDNet Readers, Horn Group Does
In a research report released today, ZDNet social media blogger Jennifer Leggio provides a snapshot of the PR agency landscape in terms of which agencies are "best attuned to social media and are developing the most beneficial social programs for their clients." The data, collected over the past several months, includes... Read full post »
AlwaysOn and On and On and Finally Off - Horn Group Does OnMedia 2009!
Is it really over? AlwaysOn OnMedia NYC event concluded last Wednesday, but I think I’m still feeling it. Horn Group worked hard (very hard!) on this conference. Almost the entire PR team in the New York office was in attendance for at least part of it. I was actually there from... Read full post »
Going Green
Okay, this is not about the environment or clean technology. But we are going green...of another kind. We just added a green screen to our SF video production studio. Having a green screen allows us to transport subjects to any backdrop or setting imaginable in post-production. We had fun with it... Read full post »
A Nod from Journalists
We got the good word a few days ago that we've been recognized a Top Tech Communicator for the third year in a row by journalists in PRSourceCode's annual survey. Very cool! PRSourceCode announced the survey results this morning. This is a great one for us since the survey captures the... Read full post »
DFJ East Coast Venture Challenge 2008
On May 15th Horn Group went to Columbia University to attend the 2nd Annual East Coast Venture Challenge, hosted by DFJ Gotham Ventures and Draper Fisher Jurvetson. Teams made up of students from Ivy League schools, NYU and Carnegie Mellon began arriving at 8:30am to present their business plans to DFJ... Read full post »
Horn Group Sponsors mediabistro.com PR Party in NYC
How can you get a large group of PR, media and marketing pros together? A few free drinks can't hurt. Despite the chilly weather, 150 or so people gathered last night at Katra on the Bowery for mediabistro.com's monthly PR party, which this month was sponsored by Horn Group. For more... Read full post »