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The embargo tango
If you Google the words Arrington Embargo this morning, you'll find more than 3,300 blog results, which should dispel any lingering doubts you may have that 1) the man knows how to strike a nerve and 2) we're living in a world where search is king. Whatever you may think of... Read full post »
The Twitter Chronicles: Lessons Learned
Think about it. A CEO walks up to a smaller competitor and says “let’s get married.” The other guy says, “Let’s talk.” While this actually happened to Kayak CEO Steve Hafner – chronicled by Sramana Mitra in Entrepreneur Journeys – not all relationships are this easy to establish. Let’s take the... Read full post »
When Tweeting, Do You Distinguish Client Versus Personal Interests?
An interesting conversation sparked up today in response to this tweet of mine: Buddy Media (client) whitepaper: What Advertisers Need to Know About Branded Social Media Applications" http://bit.ly/nW0h Another blogger, and fellow PR pro, messaged me asking, "Just noticed your use of (client) by the way for client-related "tweets". SOP for... Read full post »
PR People: Speak Up and Heal Thyself
A few weeks ago, Horn Group and Girls in Tech hosted an open discussion about the future of PR. In the end, we probably raised more questions than we answered. Here's the biggest one: is social media killing PR? I think its closing some doors and opening others. Frankly, if my... Read full post »